About

Da Sachin Sharma.

AI trainer, coach and consultant. Founder of X DOT AI, Guest Faculty at IICT Mumbai and author of five books.

About

Eighteen years of building brands. Now building AI-ready teams.

Da Sachin Sharma is the founder of X DOT AI, where he trains and consults brands, agencies and corporates on implementing AI across branding, marketing, content and business operations. He has led AI training and team building for Zee Entertainment, Saregama, EPAM and Shemaroo Entertainment.

Before AI, he ran his own agency, da kaizen solutions, serving Starbucks, Reliance Life Insurance and Future Group, and helped 200+ Indian MSMEs build, rebrand and scale. That is why his training starts with the business, not the tool.

He is Guest Faculty at IICT Mumbai and the author of five books.

Things I've founded

X DOT AI

AI consulting and training

Helps brands, agencies and corporates put AI to work.

OyeFilmy

AI content creation tool

Used by teams at Zee, Cinevistaa and IICT to plan and produce content with AI.

da kaizen solutions

Brand and content agency

Where it started: strategy, campaigns and content for national brands and MSMEs.

The method · 4D

Problem first. Solution second.

My creative philosophy is vision over tool. AI is a medium directed by human intelligence, not a replacement for it.

01

Diagnose

Sit with leadership to understand the business, its market, its consumers and its real challenge.
02

Define

Sharpen what must change and what good looks like, so there is something clear to scale.
03

Design

Design the AI workflow, tool or system that fits this business and no other.
04

Deploy

Build it into daily work and train the team to run it independently.